Content Management: What’s to Gain In Taking the Initiative?
We urge Deans, Directors, and other executive library leaders to take the initiative in involving librarians in enterprise-wide content management project work, even if no such projects currently exist on your campus. Librarians have skills directly applicable to content management work, things like master metadata vocabularies will eventually be required, and being proactive in bringing this to the attention of university executives offers some advantages:
1. It gives the library leader momentum. It provides a way to ride atop a new technology wave rather than getting steamrolled by it.
2. It affords a definitive role for librarians at the enterprise level in the content management discussion.
3. It shows that librarians are problem-solvers and solution creators, not to mention well aware of the latest capabilities in information management.
4. It shows an awareness of the growing cost of managing information and offers a way to leverage both the cost of managing information, but also the deep knowledge required.

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